VIRTUAL OR PRACTICAL STAGING?
WHAT IS THE DIFFERENCE AND WHICH METHOD IS BEST FOR YOU
Staging a home is an essential step in the real estate process. It transforms spaces, making them more appealing to potential buyers. There are two main approaches to staging: virtual and practical. Below, we explore both methods using real examples to showcase their impact.
VIRTUAL STAGING A DIGITAL MAKEOVER
Virtual staging uses computer technology to furnish and decorate empty spaces. This technique is cost-effective and offers great flexibility. You can have a photo of a cluttered room and use AI to remove the items entirely from the space, and there is an extensive inventory at your disposal as there is a larger 3D asset library to suit your interior design style.
In this example, we have a 16th/17th century house, and with this stage we have to take into consideration the house build, in existing interior style. The owner already had some furniture pieces in the living space, and this helped as a reference guide to the overall look to the house. We were to incorporate the virtual stage with what was currently there, rather than removing everything. We would like to work with the owner, and retain the look and feel to their home. The dining room before staging appears bare and unwelcoming. What it really needs is a beautiful dining table and table display. After virtual staging, the room features a beautiful dining set, floral arrangements, and artwork, creating an inviting atmosphere perfect for family gatherings.
In this example, the empty room is transformed into a cosy and inviting bedroom. The addition of a bed, stylish linens, and complementary decor brings the space to life, helping buyers envision its potential. During the virtual staging process, we also have a editing process of the renders, AI is an incredibly powerful tool, but there is usually slight issues with lighting, shadows, unusual artifacts from it’s rendering solves. As I have been trained in animation, I can spot issues that make the render look unrealistic, so I use some painting to help with the integration of the 3D assets and the original photo.
We do also paint and remove objects such as wires, artwork, some blemishes during this process. This is a normal process any kind of photo editing. The final composite of the render is always delivered hi-res, suitable for your marketing needs.
Not only do we help estate agents with their listings, we can help developers with their marketing and planning. Sayer Home Staging can realise floorplans in 3D, and virtually stage the property by building the space in 3D software and staging virtually. As the construction progresses, the developer is able to be a few steps ahead.
In this example, the empty room is transformed into a cosy and inviting bedroom. The addition of a bed, stylish linens, and complementary decor brings the space to life, helping buyers envision its potential. During the virtual staging process, we also have a editing process of the renders, AI is an incredibly powerful tool, but there is usually slight issues with lighting, shadows, unusual artifacts from it’s rendering solves. As I have been trained in animation, I can spot issues that make the render look unrealistic, so I use some painting to help with the integration of the 3D assets and the original photo.
PRACTICAL STAGING REAL-LIFE TRANSFORMATION
Practical staging involves physically furnishing and decorating a home. This method allows buyers to experience the space firsthand, making it feel more tangible and real.
Buyers can physically walk through the staged space, sit on the furniture, and experience the layout, giving them a more accurate sense of the room’s scale, flow, and functionality. Practical staging engages all the senses. Buyers can touch materials, feel the comfort of furniture, and appreciate the room’s acoustics and natural lighting without needing to visualize how virtual elements would look in real life.
Staged homes can be used for real estate events, open houses, and broker tours, providing an interactive experience for potential buyers and agents. At Sayer Home Staging, we believe that hands-on staging consistently delivers better results than relying solely on virtual staging renders for property listings.
